Mary Kay: Plain Failure or MLM Success?
Monday, November 30th, 2009 at
11:34 pm
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In the marketing industry, there are many companies promoting beauty products and one of those is Mary Kay. It is said to be a giant cosmetic company which is now become a popular household name. With that, many ask what’s in the said company that brought it to the peak of success. Is it a great company that can bring a good life to every individual or just a plain scam?Mary Kay took its first international venture in Australia in 1971. Since the company has expanded to more than 30 markets on five continents, it is said that behind the success is the founder. So what’s the real story behind the company’s founder?
It was Mary Kay Ash who founded Mary Kay in 1963. In 2003, she was named the “Greatest Female Entrepreneur in American History” by Baylor University. At that time, direct selling wasn’t a much known concept but then Mary Kay Ash adopted the technique and today there are more than 1.7 million reps worldwide. Ash was able to build a company which is considered as a successful empire for her that continues to grow although she has passed on.
Then, how could an individual be a part of Mary Kay?
You have to pay a start up cost of $150 to be a part of the company. After contacting a representative of Mary Kay and signing up, you will then receive all the products, materials and business tips for you to get started. You may also avail their option of having a personal website for $75 a year. Thus, starting your venture really depends on how you want it to be started.














